Product Code: ZAFD 1803
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March 2018
ON THE COVER: It’s easy to be envious of Jim Price, but it’s tough not to like him.
IN THIS ISSUE
Why People Like Jim Price By Steve Cronin
Jim Price has built a successful career managing both funeral homes and cemeteries. Along the way, he’s built a reputation that’s hard to match.
Harassment in the Workplace By Patti Martin Bartsche
While high-profile cases have garnered the most media attention, sexual harassment often occurs out of the spotlight in businesses large and small ... including funeral homes.
Cremation Innovations Summit Preview By Thomas A. Parmalee
Some of the greatest minds on cremation are heading to North Carolina for the Cremation Innovations Summit.
Preneed Touch Points By Steve Cronin
How can you make sure your preneed efforts are as good as they can be? Our preneed partners offer insights on choosing the right program, creating a dedicated preneed team and motivating staff.
Meet a Preneed All-Star Team By Patti Martin Bartsche
When third-generation funeral director Charles “Chad” Snyder III joined the family firm a decade ago, one thing was evident: A dedicated preneed program with staff was critical to the continued success of the firm.
Increase Website Conversions By Welton Hong
As funeral homes become more comfortable with online marketing, understanding the terminology is key.
HR Reality Check By Stephanie Ramsey
How do you resolve the equality of pay issue between employees of different genders in similar positions?
Bringing a Writer’s Eye to Obituaries By Steve Cronin
Petra Lina Orloff knew she was onto something when she heard a stranger at the department store praising an obituary that she’d written.
Miles to Go Before He Sleeps By Sharon Verbeten
A few years ago, the Rev. Robert Udulutsch set out to handcraft his own casket ... but, as he laughingly says, he’s in no hurry to use it.